Lowe’s Ceiling Fans
September 2024
The Goal:
Reimagine the ceiling fan shopping experience by designing graphics that remain clear and intuitive at a distance, while seamlessly guiding customers through a new racking-based layout.
My Role:
Designer & art director of international Lowe’s design team
Product Card Process
Omni Signage
New Feature Icons
How-to-Shop Beam Sign
Commercial Fan Beam Sign